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JOIN THE CHALLENGE

Stop Bingeing Without More Willpower, Keeping Trigger Foods Out Of Your House, or Distracting Yourself When The Urge To Binge Comes On

The Rewire Your Brain to Stop Binge Eating Challenge is for the kind of woman who is committed, driven, ambitious, and “has it together” in so many areas of life but still feels like food is the one thing she cannot get under control.

Inside this 30-day challenge, you’ll learn how to rewire the binge eating pattern at the root so you can become less impulsive with food, stop obsessing over what you ate or what you’ll eat next, and finally feel like a badass who is back in the driver’s seat around food.

This is not a willpower problem.

This isn’t happening because you’re lazy, you “love food too much” or you need to be more strict on Monday. The 'Willpower Trap' is why you're stuck. You're putting in so much hard work & effort but in the wrong place.

You have no problem working out and eating healthy throughout the day but at night you end up losing it on sweets because you're trying to not eat past 7pm.

You're thinking about food all day because when you wanted leftover pizza for lunch, you told yourself you couldn’t have any because you're already uncomfortable in your own skin. The salad you had instead wasn't satisfying at all so you ended up bingeing on way too much chocolate. 

Your binge eating patterns aren’t random. There’s a very clear reason why you’re feeling impulsive with food. And it’s NOT your fault.

You don’t need more effort. I see you trying so hard to fight your urges, say no to the cookie and just go to bed early to avoid snacking.

But you can be putting that effort into tools that actually change your relationship with food and help you become less impulsive so instead of fighting against yourself to not have a cookie, you don’t even have the desire to have it when you’re just bored.

That’s why I created the Rewire Your Brain to Stop Binge Eating 30 Day Challenge.

This is for YOU IF YOU FEEL LIKE YOU HAVE it together…

…but secretly:

  • think about food way more than you want to
  • feel proud of yourself when you're being “good” and ashamed when you're not
  • eat healthy all day and then throw in the towel at night
  • tell yourself “I’ll start over tomorrow” on repeat
  • go to bed feeling bloated, overfull, guilty, and frustrated
  • feel terrified that if you stop restricting, you’ll never stop eating
  • wonder if you'll ever just feel normal around food again

This isn’t who you really are.

You’re the best mom to your kids.
You’re highly successful at your job.
You’re one of the most committed, driven, ambitious people you know. And it drives you crazy that this is the thing you haven’t figured out yet.

If that’s you, take a breath. You are not broken, the exception or doomed to live in this cycle forever.

Introducing: The Rewire Your Brain to Stop Binge Eating 30-Day Challenge

A step-by-step challenge designed to help high-achieving women become less impulsive with food, quiet the loud food noise in your mind and leave your meals feeling satisfied and comfortably full, not bloated & overly stuffed.

This is not about cutting out every trigger food, distracting yourself every time an urge hits or spending years in therapy before anything changes.

This is about rewiring your brain out of the binge cycle so your urges become less intense, food stops taking up so much mental real estate, and you stop swinging between “perfect” and “screw it.”

You become the woman who trusts herself around food again.






Inside the Challenge, You’ll Get:

1.Daily Audio Trainings for 30 Days

You’ll get 30 days of practical, powerful audio trainings designed to help you rewire the patterns driving binge eating.

This isn't about "just eat less, watch your portions, slow down your eating, don't buy the chocolate or just listen to your body" which can be so frustrating especially coming from someone who's never binged a day in their life.

These trainings will help you:

-understand why your urges feel so strong
-break the all-or-nothing cycle
-become less impulsive with food
-stop reacting automatically to urges
-create new neural patterns around food and stress

This is bite-sized and built for real life (from someone who GETS IT) so when you want to say eff it and binge on an entire row of cookies come 7pm, you have the tools to regulate yourself instead of automatically giving in.

2. Weekly Live Zoom Trainings with Me as Your Coach Who Gets It

Each week, I’ll coach you live and teach the deeper layers of the Root & Rewire Process so you can understand what’s actually happening in your brain and how to rewire it.

And you’ll be learning from someone who has been binge-free for over 6 years and has helped hundreds of women become less impulsive with food and finally stop feeling controlled by binge urges.

3. A Community of Women Who Get It

Binge eating thrives in isolation.

Inside this challenge, you’ll be surrounded by empowered women who get you. Finally a safe space where you can stop feeling like you're the only one who thinks about food all day, eats in your car or can't control yourself around sweets.

This is a space where you don’t have to explain yourself. You get to stop hiding and realize  Oh… it’s not just me.

Join NOW and get access to a BONUS KICK OFF CALL so you can start this month without the usual all-or-nothing pressure and with a plan that actually feels DOABLE.

 

JOIN THE 30 DAY CHALLENGE

KICK OFF CALL: No More Starting Over

This kick off call will lay the foundation so you can make the most out of the 30 days and get out of the perfectionist / eff it mentality so you can stop starting over every Monday. This call will include the exact codes you need to master to make this challenge a success beyond the 30 days. If you want to turn a binge free month into repeatable binge free months without reverting back to old habits, this call will show you how.

CALL 1: Why Smart Women "Know better and still binge"

You know you shouldn’t give into your urges, say eff it after 1 cookie and throw in the towel if you ate past 7pm but you still binge. Inside this training, you’ll understand the real drivers behind binge eating and how to get to the root without going back to your childhood or spending so much time blaming stress, boredom and a lack of willpower. This will instantly give you a sigh of relief to know you’re not broken and how to instantly start becoming less impulsive with food and make it easier for you to not give into your binge urges.

 

CALL 2: How to Stop the “I Already Messed Up” Spiral

In order to let go of the “I already messed up” spiral, you need to let go of the shame you’re holding onto, release the perfectionist mindset, stop judging your food choices and let go of timelines that say you should be binge free by X day. All of this is creating internal pressure which is making your urges more intense and your eating habits more on autopilot. Inside this training, you’ll let go of the eff it mindset and stop the cycle of tomorrow being better.

 

CALL 3: Emotional regulation without white-knuckling

This is where you learn how to regulate your emotions, your body & your day so food isn’t the only exhale you get throughout the day. Knowing how to master this will free up so much space in your day and in your mind to have the capacity to say no to foods that bloat you and avoid the kitchen when you know you’re just overwhelmed. Food gets to stop being the #1 source of joy, comfort and relief in your life and inside this training you’ll learn how to do this.

CALL 4: Rewire Your Brain & Stop Giving Into Your Urges

This is where you'll start feeling more powerful over your urges & say no to food when you’re in autopilot mode instead of promising yourself “just one last time”.

 

CALL 5: Badass, Not Broken: Become the Woman Who Trusts Herself

It’s time to shift your identity out of seeing yourself as this binge eater who’s holding onto this dirty little secret and become this badass woman who turns yourself around food. This is the fastest way to create sustainable eating habits that will last you a lifetime. You’ll stop feeling like you’re broken, you’re the exception and that you’ll just spend the rest of your life thinking about food to it being the least interesting part of your day. This is where you celebrate the crap out of yourself, how far you’ve come, all the progress you’ve made & start feeling unstoppable.







Inside The Rewire Your Brain To Stop Binge Eating 
30 Day Challenge, You Get:
  • The 30-Day Rewire DAILY Audio Series (Value $197): Your daily trainings to become less impulsive with food. Real, actionable, simple tools you can implement every day to become less impulsive with food
  • Weekly Live Coaching Calls on Zoom (Value $200): Direct access to Lorna as she walks you through her 5 Step Root & Rewire Process
  • BONUS: The "Emergency Urge" Cheat Sheet (Value $27): The 2-minute tool for when the pantry is calling and you know you're just bored or overwhelmed.
  • BONUS: The Binge-Free Community Access (Value $73): Stop hiding in isolation.

TOTAL VALUE: $497
YOURS TODAY FOR ONLY: $33 USD

What makes this different

There are plenty of spaces that will tell you to eat mindfully, drink water, distract yourself, avoid trigger foods, “just be more consistent”, talk about your childhood forever while still feeling trapped every night

That is not what this is.

And it's definitely not about more food rules, stricter plans, more discipline, starting over every monday, trying to white-knuckle urges away.

If restriction, overcontrol, and all-or-nothing thinking helped wire the binge loop in the first place, then doubling down on control is not the way out.

The way out is rewiring YOUR BRAIN.

 

That’s actually incredibly common.

Binge eating is often not about physical hunger. It’s about relief, escape, numbing, coping, pressure release, or responding to an urge that has been wired into your brain over time.

That’s why this challenge doesn’t just tell you to “eat when you’re hungry, stop when you’re full” or, worst of all, to “just listen to your body.”

We go deeper than that and help you understand the pattern underneath the binge so you can start changing it at the root.

Therapy can be supportive. But many women still feel stuck around food because they understand their patterns intellectually, yet don’t know how to interrupt them in real time. Aka they don't have tangible tools when an urge comes on or how to actually stop eating when you're full besides the obvious suggestions of "just slow down". Learning from someone who has lived experience with binge eating will make you feel so seen, understood and equipped with real tools you can take action on today!

The Rewire Your Brain To Stop Binge Eating 30 Day Challenge helps you take insight and turn it into action, so you’re not just analyzing the cycle, you’re learning how to actually shift it.

Then this challenge is probably especially for you.

Most women I work with already know a lot. They’re not lacking information.

The problem is that in the moment, the urge feels louder than what they know.

This challenge helps you close the gap between knowing and doing by rewiring the patterns that are driving the behavior in the first place.

And it may also be coming from the exact pattern we’re working on: all-or-nothing thinking.

This challenge is not about doing everything perfectly. It’s not about getting an A+.

It’s about learning your patterns, interrupting perfectionism, and building momentum one step at a time.

You do not need to do this perfectly for it to help you.

You do not need hours a day.

The daily audio trainings are bite-sized and practical, so you can listen and apply them in real life. While you're on a walk, doing the dishes, driving to work.

This is designed for real women with full schedules. Change does not require a complete life overhaul. It requires willingness and a few minutes a day to start responding differently.

I get that.

But simple does not mean basic.

A lot of women stay stuck because they’ve been conditioned to distrust anything that feels simple, supportive, and actually doable.

But the truth is, healing your relationship with food isn’t about putting in more effort.

It’s about practicing the right tools in a consistent way that actually rewires your brain in real time.

That’s why I created this challenge the way I did.

It’s simple on purpose.
Accessible on purpose.
Actionable on purpose.

Because you do not need more information you never apply.

You need a process that helps you stop the impulsive cycle and build trust with yourself again.

 

  • you’re a high-achieving woman who feels embarrassed that food is still “your thing”
  • you’re successful, committed, and disciplined in so many areas of life except this one
  • you’re tired of feeling in control all day and unraveling at night
  • you’re done obsessing over calories, macros, or whether today was “good” or “bad”
  • you’re sick of starting over every Monday
  • you want to stop eating past fullness and going to bed bloated
  • you feel scared that if you stop restricting, you’ll lose control forever
  • you want to trust yourself around food again
  • you want to feel powerful in your body instead of at war with it
  • You’re looking for another diet
  • you want a meal plan, macro target, or food rules to follow
  • you want another way to control food harder
  • you are deeply committed to the belief that binge eating is solved through more control
  • you do not want to address the pattern at the root

Meet Your Coach: Lorna Costa

Hey, I’m Lorna. And I used to have a serious love/hate relationship with food and bingeing.

I had no problem getting up early to work out and eating healthy meals throughout the day… but I hated going to bed feeling so full and bloated after downing a row of cookies, way too many dates, and half a jar of almond butter.

Behind the scenes, food had way more power over me than I wanted anyone to know.

I was constantly thinking about it. Trying to be “good.” Trying to stay in control. And then feeling like something would just take over.

I knew how to be disciplined in every other area of my life but around certain foods, I felt impulsive, obsessive, and completely out of the driver’s seat.

And one of the hardest parts was how invisible it all felt. Because from the outside, I looked healthy.
I looked fine. I looked like the girl who had self-control. So when I tried to explain what was happening, people didn’t really get it.

They’d say things like:
“Everyone overeats sometimes.”
Or, “Just have a little bit.”
Or they’d make it seem like it wasn’t a big deal.

But it was a big deal.

Because it wasn’t just about eating “too much.”
It was the food noise.
The mental obsession.
Starting over tomorrow.
Eating almond butter by the spoonful standing up in secret.
The private spiral.
The feeling that no matter how successful, disciplined, or self-aware I was, this one thing still had a grip on me.




And what finally changed everything was realizing this wasn’t a discipline problem.

I didn’t need more rules, more willpower or to try harder. I needed to understand the pattern at the root and learn how to actually rewire it.

That’s the work I do now.

I help high-achieving women stop feeling so impulsive and out of control around food by getting to the root of the binge & rewire their brain out of these habitual cycles so you can free up mental real estate in your brain, become more present with your family & eat like a normal person again.

You don't need to live your whole life being the woman who has it together everywhere else…but feels powerless with food behind closed doors.

You get to feel in control, trust yourself around food & get back to feeling like the REAL YOU again.

Imagine your life 30 days from now…

You open the pantry, see the cookies, and feel… neutral.

You finish dinner and move on with your night instead of battling back and forth whether you say eff it, finish the bag of chocolates & start fresh tomorrow or head to bed early for some much needed rest.

You stop eating when you’re full without needing to white-knuckle it.

You go to bed feeling light, proud, and at peace instead of stuffed, bloated and disappointed.

You wake up without the mental hangover of I need to be good today or feeling still full from how much you ate last night.

You have more energy, more focus, and more space in your brain for your work, your family, and your actual life.

You trust yourself around food in a way that used to feel impossible.

You start becoming the kind of woman who doesn’t need binge eating anymore because you have so much joy & pleasure in your life.

Not because you got more strict, you tried harder or you stopped eating sugar. Because you finally addressed the root of the cycle and rewired your brain.

Because binge eating isn’t a discipline problem. It’s a pattern your brain has learned.

And when you understand the pattern, interrupt it in real time, and start rewiring the urges that have been running the show… the cycle can actually stop.

That’s what this challenge is about.

Helping you become less impulsive with food and build proof, day by day, that you're no longer controlled by food but in the driver seat of how much you eat.

Join us inside the 30-Day Challenge for just $33 USD.

Spend the next 30 days becoming less impulsive with food without years of therapy, keeping trigger foods out of your house forever, and trying to distract yourself every time the urge hits.

For $33, you’ll get:

30 days of support

daily audio trainings

weekly live teaching calls

a powerful process to help you break the binge spiral at the root

PLUS! Join NOW and get access to a BONUS KICK OFF CALL so you can start this month without the usual all-or-nothing pressure and with a plan that actually feels DOABLE.

Click below to get started.